club.com

What it is

club.com is a creator social platform from Kick and Stake co-founders Bijan Tehrani and Ed Craven, with Henrik Pohlmann as CEO. The product they are launching out of beta is not a Kick clone. It is a mobile + web home for subscriptions, tips, paid content unlocks, Club Cash, paid direct engagement, and built-in discovery, pitched as a place to turn an audience into a business without bolting on five other apps. Official launch messaging (PR Newswire, Aug 19 2026) says the brand and iOS/Android apps went live after a beta that passed 100k members in under two months with little paid marketing. Business Insider reported roughly 3,000 creators in beta, heavily overlapping Kick livestreamers. One community already cleared 30k members. Press also cites ~90% creator retention after account creation — company-reported, not independently audited. Money model: about a 20% platform cut, ad-free, no explicit sexual content allowed. That puts Club closer to OnlyFans' take rate than Substack/Patreon's 10% sticker, while aiming at a SFW creator social graph. The $10M purchase of the club.com domain is the splashy origin beat everyone quotes; Tubefilter and others called it one of the priciest domain deals on record. Communities is the launch feature to watch: customizable spaces for creator-fan engagement that the company frames as the social layer, not just a checkout page. Regular users can also post, follow, and earn early-access badges in recent updates. What people post on X: app-store screenshots, "Kick founders' new thing" threads, domain-price dunks, and trust debates about Stake/Kick baggage. What it is not: a Twitch competitor announcement, or the old Clubhouse audio product.

How to try it

1. 1

   Fan angle: open https://club.com or download the iOS/Android app, follow a Kick-adjacent creator who already moved communities over, and screenshot the Communities tab or a paid unlock flow for your post.

2. 2

   Creator angle: claim a profile, turn on subscriptions / tips / unlocks, and post a side-by-side of your Kick chat vs Club community so followers know where the paid room lives.

3. 3

   Discourse angle: cover the $10M domain + 20% cut + no-NSFW rule in one frame. Search pack: club.com, Club app Kick, Henrik Pohlmann, Bijan Tehrani, Ed Craven, Club Communities. Caution: Club is separate from Kick moderation; still do your own due diligence before moving paid fans.

Common questions

What is club.com?

A creator social platform at club.com with iOS/Android apps. Creators monetize via subscriptions, tips, unlocks, and paid engagement; fans join Communities.

Who founded Club?

Bijan Tehrani and Ed Craven (also behind Kick and Stake) co-founded it with CEO Henrik Pohlmann.

When did the app launch?

Official brand and mobile app launch messaging landed August 19, 2026 after a beta of roughly 100k members.

How does Club make money?

It takes about 20% of creator payments, stays ad-free, and bans explicit sexual content per Business Insider and company statements.

Is Club just Kick under another name?

No. Early creators skew Kick livestreamers, but Club is a separate monetization/social product with its own moderation policy and Communities feature.